Скачать или смотреть How does language impact marketing?

As you can see, your customer will not convert unless the content is not in their native language. When you know their language, you can read the minds of your customer and pluck the words right out of their mouths and use it in your marketing.
How many languages do you speak? Are you monolingual, bilingual, or multilingual? If you localize your product you can easily reach the international market without investing in marketing efforts, results increase user base, sales and revenue. If you are starting the journey in the international market, localization is essential for your product.


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