Graphic Design Spotlight with Kristy Campbell

Join us for an inspiring interview with Kristy Campbell, the founder of Pink Pony Creative, a brand identity specialist, and a graphic designer with over 10 years of industry experience.

In this episode, we'll explore:

Kristy's Creative Journey: Discover how a personal challenge turned into a thriving business.
Brand Identity Expertise: Learn about the importance of cohesive and consistent visual branding.
Educator and Speaker: Hear about Kristy's experiences speaking at Adobe MAX and her passion for teaching.

Kristy’s mission with Pink Pony Creative is to craft unforgettable branding for bold businesses and educate on the power of consistent aesthetics in marketing. She believes that with creativity, strategic thinking, and a touch of Pink Pony magic, you can create standout branding for any business.

Tune in for an engaging conversation and gain insights from one of the industry's leading creatives!

- Kristy Campbell is the CEO and Chief Designer at Pink Pony Creative based in New Zealand: https://www.pinkponycreative.com/work

- Brittney Megann is the CEO & Head Socialista of Socials and Stilettos based in Toronto, CA: https://www.behance.net/socialsandsti...

Subscribe to the Adobe Live YT Channel: https://bit.ly/adobeliveyoutube
Try out Adobe Express NOW: https://adobe.ly/tryAdobeExpress
Subscribe to Adobe’s Podcast: https://adobe.ly/inthemaking
-----
Join us LIVE on Behance: https://www.behance.net/adobelive
Music by Chillhop Music: https://chillhop.ffm.to/creatorcred

00:00 Start
01:16 Kristy’s intro and design journey
06:47 Pink Pony Creative’s early start
08:06 Letting go when working w/ other designers
10:53 Creative workflow - working through brand creation
17:41 Pulling a brand together for consistency
21:25 Type structure and variations
27:56 Smooth tool & smoothing options
28:56 Appearance panel tips & effects
33:15 Learning from others
35:30 Creative freedom w/ clients
36:48 Building a personal brand
44:01 Kristy’s Instagram
47:00 Client connections through social media
50:56 Overcoming mental blocks
53:07 Where Kristy finds inspiration
55:48 Wrap up