Скачать или смотреть I have dementia, I also have a life - Peter Dunlop - Alzheimer's Society TV commercial

Take a look now at our latest TV commercial    • Alzheimer's Society TV Commercial 2015  

The 'Living Well' campaign featured real people with dementia who declare 'I have dementia I also have a life'. The advertisements were designed to increase public awareness about the condition and to outline simple things everyone can do to help people live well with dementia.

To watch a film where Peter discusses his experience of dementia, and why he took part in the campaign, please visit    • Видео  

To watch the commercial featuring Carole Floyd, please visit    • I have dementia, I also have a life - Caro...  

To watch our behind the scenes film 'Making the commercials', please visit    • Видео  

In 'Making the commercials' we also spoke to Bill, Peter and Rachael all of whom live with dementia and feature in the campaign, Director General of Social Care David Behan, Linda Seaward of Alzheimer's Society, Chairman of advertising agency DLKW Greg Delaney, as well as art director Jackie Steers and copywriter Ira Joseph. Revealing interviews from all involved consider the background to the campaign, the creative ideas behind the shoot, and the excitement of being on set.


For more information about the campaign, please go to http://www.alzheimers.org.uk/understa... or http://www.nhs.uk/dementia

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Who are we?

Alzheimer's Society is the leading support and research charity for people with dementia, their families and carers.

What is dementia?

The term 'dementia' is used to describe the symptoms that occur when the brain is affected by specific diseases and conditions. Symptoms of dementia include loss of memory, confusion and problems with speech and understanding.

Support the fight against dementia and visit us at
http://www.alzheimers.org.uk

Alzheimer's Society
Leading the fight against dementia
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