Fundamentals of Retail Pricing from Clear Demand

Learn how price can be used as a powerful lever to drive profit and revenue. We present price elasticity and the sweet-spot for efficient retail pricing, which is fundamental to managing category-level price strategy. Pricing is de-mystified by walking through an example of how to use historical sales, price, and cost to calculate price elasticity and optimal price using Excel. We will discuss how business rules play a role in pricing and provide some insights into promotional pricing.

You will be able to answer the following questions:
• When should I take a price up?
• When should I take a price down?
• What is an optimal price?
• What is efficient pricing?
• How do I price with business rules?
• What is price elasticity?
• How should I price promotions?

Retailers can learn more by visiting ClearDemand.com, emailing [email protected]

#inflation #price #pricing #priceoptimization #priceintelligence #pricetransparency #pricemanagement #Promotion #PromotionPricing #PromotionMeasurement #PromotionEffectiveness #PromotionOptimization #Clearance #ClearanceOptimization #RetailIndustry #GroceryIndustry #Markdown