Скачать или смотреть WhatsApp Business for Freelancers to Separate Work Life Fast Using eSIM with George Lineker

Welcome to The Engine - Founders' Stories Podcast. Host Donna Owen is joined by George Lineker, Co-Founder of YourBusinessNumber. This company provides a second phone number and eSIM to help freelancers and small businesses separate their work and personal lives. George shares his journey from a previous failed app to building a lean, bootstrapped business over four years. He discusses the challenges of relying on platforms like WhatsApp and his vision for a more complete product. George also opens up about his privileged background, his learnings from past ventures, and the importance of routine and a strong team.

In this episode, George shares his journey from a previous venture in second-number apps to co-founding YourBusinessNumber, a company helping freelancers and small business owners separate their work and personal communications. He talks about how identifying the persistent problem of managing two phones led him to build a simple and affordable solution. George also explains the challenge of relying on another platform like WhatsApp Business and his strategic move into eSIM technology to create a more complete product. He shares insights on building a lean team, learning from past failures, and his pragmatic approach to growing the business.

Key Takeaways:
1. George's journey from a failed app to a successful two-in-one phone solution.
2. His company offers virtual numbers for WhatsApp and a full eSIM plan.
3. Growth is driven by a lean team and targeted Google Ads.
4. Success relies on a strong team and learning from past ventures.
5. The future is focused on the independent eSIM product.

Additional Insights:
1. How a privileged background provided the safety net to take entrepreneurial risks.
2. Maintaining a daily routine is crucial for focus when working from home.
3. The importance of having a skilled team where each member handles a specific area.
4. Believing in the core idea is vital for persevering through challenges.
5. How past business failures provided essential lessons for the current venture.

Here are a few quotes from the episode:
"I know there are 20,000 people out there who have a use for two numbers on one phone for work." - George Lineker
"If you have a good team around you, that's key." - George Lineker
"I think it's normal to have things go wrong." - George Lineker

Join George as he shares how his belief in solving the two-phone problem led to YourBusinessNumber, a company helping freelancers and small businesses get a separate work number to improve organization and enable them to switch off.

Episode Highlights
[00:00] - Teaser
[00:59] - Intro to George Lineker
[01:57] - What The Company Does
[03:10] - Solving The Two-Phone Problem
[05:44] - Origin of The Business Idea
[07:31] - Funding and Team Structure
[09:07] - Go-To-Market Strategy
[10:24] - The Challenge of Selling WhatsApp
[11:19] - Introducing The New eSIM Product
[12:44] - George's Background and Schooling
[14:24] - Privilege and Risk-Taking
[19:14] - The "Last Go" Before a Job
[24:09] - Key Learnings as a Founder
[28:19] - The Fully Automated Customer Journey
[30:40] - Total Addressable Market
[33:00] - Future Focus: The eSIM
[35:20] - What's Next for the Business, Personal Aspirations

FOLLOW THE GUEST & HIS COMPANY:
George Lineker:   / george-lineker-6907bb13b  
YourBusinessNumber:   / yourbusinessnumber  
Email the team: [email protected]

FOLLOW THE HOST:
LinkedIn:   / donnalowen  
Company LinkedIn:   / the-engine-growth  
Website: https://www.theengine.uk/
Email: [email protected]