Скачать или смотреть 3 Rapid Retail Questions with Sarah Vilenskiy, Founder of Blossom Essentials on Shelf Talks Podcast

On this mini drop, here are 3 powerful questions I asked Sarah specifically about launching into retail stores - Enjoy! (and learn).

Read the blog recap www.shelftalks.com

Listen to the full episode:    • Ep 32: Shelf-Worthy Skincare: Sarah Vilens...   or listen to the full episode on Spotify or Apple Podcast:
Spotify: https://open.spotify.com/show/7iNWnlq...
Apple Podcast: https://podcasts.apple.com/us/podcast...


I ask her:
What were some of the unexpected challenges you faced once your product was on the shelves?
What would you say are the benefits of being in retail stores that are different from selling direct to consumer?
Are there any resources or tools that you found particularly helpful in your journey?

Watch the full episode:    • Ep 32: Shelf-Worthy Skincare: Sarah Vilens...  

In the full episode of Shelf Talks,    • Ep 32: Shelf-Worthy Skincare: Sarah Vilens...   host Roberta interviews Sarah Vilenskiy, the founder of Blossom Essentials, a beauty brand focused on skincare for sensitive skin. Sarah shares her journey from digital marketing to launching her own brand, the challenges of product development, and the importance of quality assurance. She discusses the transition from direct-to-consumer to retail, the role of accelerators in navigating retail partnerships, and the strategies for building brand awareness. Sarah also highlights the realities of retail, including the slow pace of product placement and the need for effective marketing strategies. Finally, she shares her future plans for expansion and new product launches.

Subscribe @ShelfTalks for more tips and insights to help build your brand! Follow on Instagram   / shelftalkspodcast  

Read more stories www.shelftalks.com



Blossom Essentials Instagram: https://www.instagram.com/try_blossom...

Blossom Essentials Website: https://tryblossom

About Shelf Talks Podcast:
Shelf Talks is the go-to podcast for entrepreneurs in the product space, offering insider insights on how to successfully get your products into retail stores and thrive on the shelves. Hosted by Roberta Townes, Shelf Talks features interviews with trailblazing female founders who have navigated the retail world. Each episode dives into real-life success stories, from building the perfect product to landing deals with major retailers. Whether you're just starting out or looking to level up your business, Shelf Talks is packed with actionable advice, expert tips, and inspiring journeys to help you secure your spot in retail and grow your brand. You can also listen on your favorite podcast platform.

Tune in to hear the stories behind the products and learn what it really takes to succeed in the competitive retail space.

How to Follow Shelf Talks Podcast on social:

Instagram:   / shelftalkspodcast  
Linkedin:   / shelf-talks-podcast  

Sign up for our Weekly Newsletter to be the first to know when new episode drop! https://mailchi.mp/ed3697f76617/shelf...

Contact us via email: [email protected]

Reach out if you know of a female founder with an impactful brand and retail story and leave a review if you found value in this episode!

Purchase the book Shelf Talk: A step by step guide to launching your product in Retail Stores by Roberta Townes - buy on Amazon.
https://www.amazon.com/Shelf-Talk-Lau...


#femalefounder #retailindustry #retailsuccess #cpg #brandstrategy #viralmarketing