Скачать или смотреть Rainforest Alliance Logo Evolution

Meet the Rainforest Alliance's new frog! Following our January 2018 merger with UTZ and the development of our new organizational strategy, it was time for a new look. Inspired by the rainforest habitat, we've launched a vibrant new brand identity with a sleeker, more dynamic frog.

We've dedicated more than 30 years to amplifying the voices of farmers and forest communities, improving livelihoods, protecting biodiversity, and helping people mitigate and adapt to climate change in bold and effective ways. Through the years, our frog has changed and adapted along with the growth of our organization and the evolution of our identity. We're excited for our new frog to guide the way forward as we continue to grow.

Next up? Refreshing and modernizing our green frog seal. Keep an eye out for that on packaging of Rainforest Alliance Certified products in the coming months.

To learn more about the Rainforest Alliance and our work around the world, visit https://www.rainforest-alliance.org/