Скачать или смотреть Axis Bank's Rebranding Story

Axis Bank, one of India’s top financial institutions, has an intriguing rebranding story. Originally known as UTI Bank since its inception in 1993, something major happened in 2007 that prompted a complete transformation to Axis Bank. What could have driven such a dramatic change? Discover the reasons behind this pivotal decision that reshaped the bank’s identity and its journey to becoming a leading player in the banking sector.

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