Get started with a free trial to MailerLite to send beautiful emails, grow your list, and set up automations without the tech headaches here:
https://startupwise.com/mailerlite/
Get started with a free trial to Kit (formerly known as ConvertKit) to build powerful automations, sell digital products, and connect with your audience, no credit card required here:
https://startupwise.com/kit/
In this video, I go over MailerLite vs Kit (formerly known as ConvertKit) to help you figure out which email marketing tool is the best fit for your business, whether you are just starting out or already selling online. Email marketing has undergone significant changes over the years, and it is no longer just about sending a single message to everyone on your list. That is why comparing MailerLite and Kit matters so much in 2025, because both focus on segmentation, automation, and sales, but approach them in very different ways.
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Be sure to watch this video until the end because I will break down the biggest differences between MailerLite and Kit, including ease of use, automation strength, and pricing. If you are new to email marketing or working with a smaller budget, MailerLite is the better option since it is simple and affordable. If you are a creator with multiple offers who needs advanced automation and built-in selling tools, Kit is the stronger choice and worth the higher price.
Both platforms come with pros and cons. MailerLite is budget-friendly and easy to learn, giving you landing pages, templates, and straightforward automations that beginners can manage quickly. Kit is more advanced, offering detailed tagging, powerful automations, and integrated product sales, though it requires more setup time and a higher investment. Your choice depends on your stage of business: MailerLite works best for simple growth on a budget, while Kit is built for creators who are ready to scale with advanced features.
If you found this video helpful, be sure to check out our other videos on:
How To Use MailerLite For Beginners (Step-by-Step Email Marketing Tutorial):
• How To Use MailerLite For Beginners (Step-...
ConvertKit (Kit) Tutorial: How To Get Started With Email Marketing As a Beginner In 2025:
• ConvertKit (Kit) Tutorial: How To Get Star...
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Thanks for watching! I hope you have a wonderful day!
– Eric
#MailerLIte #Kit #EmailMarketing
Timeline:
0:00 - Introduction
0:29 - MailerLite vs Kit
1:22 - MailerLite Review
2:34 - Kit (Formerly ConvertKit) Review
3:44 - Ease of Use
4:19 - Automation and Segmentation
4:52 - Email Templates and Design
5:26 - Integrations Explained
6:00 - Pricing Comparison
9:29 - Which One Should You Choose
9:56 - Conclusion
Disclaimer: Some of the links above may be affiliate links, meaning I may receive a small commission if you click on them. The commission is paid by the retailers at no cost to you, and this helps to support our channel and keep our videos free. Thank you! All info from our videos is compiled from online sources and our own experience, and we encourage you to do your due diligence. We appreciate your viewership!
In addition, we are not financial advisors. StartupWise does not provide tax, legal, or accounting advice. The ideas presented in this video are for entertainment purposes only. Please do your due diligence before making any financial decisions.
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