Скачать или смотреть Stella McCartney Just Changed Feathers Forever

Top designer @stellamccartney debuts bird-free feathered fashion at Paris Fashion Week.

Unveiling her latest Come Together collection which featured grass-blade "feathers" - hand-stitched, naturally-dyed in vibrant tones, and crafted without cruelty. Not a single plume pulled from a bird. Not a single strand spun from plastic.

Instead, a soft, stunning signal that style can soar without causing suffering.

Because every year,

3.4 billion ducks and geese are harmed for down.

Over a million ostriches are killed for fashion.

Most faux feathers? Made of plastic that lingers for lifetimes.

But this debut with 'Fevvers', a new plantbased product that has the look of a feather without the bird, making its first ever appearance at the designers spring/ summer show, offers another way. A better one.

Where materials come from the earth, not at the expense of it.

Where beauty is built, not borrowed from the backs of animals.

It's not just feather-free. It's future-facing. And it's rooted in values, not vanity.

A small shift in design. A giant step for dignity - for the birds, for the planet, for innovation in fashion.

(sustainable fashion, animal rights, plantbased fashion, fashion revolution, vegan materials, cruelty-free)

#fashion #animalabuse #animalsuffering #compassion #crueltyfree #plantbasedfashion #animaljustice #sustainablefashion #fashioninnovation #veganmaterials