A Beanless Coffee Alternative for Eco-Conscious Caffeine-Seekers

Описание к видео A Beanless Coffee Alternative for Eco-Conscious Caffeine-Seekers

The $100 billion coffee industry is one of the world’s most vulnerable to climate change. The plants that grow arabica beans—the most common worldwide, favored by both coffee snobs and chains like Starbucks Corp.—thrive in cool regions with distinct rainy and dry seasons. But global warming is causing those regions to shrink.

Food tech start-up Atomo Coffee Inc., with their team of food scientists and chemists, is working on what they hope will be the successor to meatless meat, eggless eggs, and milkless milk: beanless coffee.

Atomo’s coffee is made from upcycled ingredients, e.g. sunflower seed husks and watermelon seeds, which undergo a patented chemical process to yield molecules that mimic the flavor and mouthfeel of the real thing. The resulting grounds are brewed just like a regular cup of coffee. And yes, it has caffeine.

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