How Turell Group has helped Lane Transit District improve marketing focus

Turell Group enjoys a dynamic and collaborative relationship with Lane Transit District. Jameson Auten, LTD’s CEO, says we help sharpen the company’s vision and build marketing strategies to better reach the community. For example, we helped LTD to improve employee recruitment efforts by developing custom messaging more likely to resonate with targeted groups. We developed and shared fun and engaging stories about workers and why they chose to be employed at LTD. As a result, recruitment has improved dramatically.

Pat Walsh, former Chief Marketing Officer with LTD, says there was something about us that stood out from the very beginning. We took the time to listen and learn the industry while getting to know the LTD team and their goals. He says we have become like an extension of their internal marketing team and we help move the needle.

A lot of companies may cut marketing when budgets get tight, but as Jameson says, that’s exactly the wrong choice. Having a partner that understands you and your company while building a collaborative relationship is priceless and can help bring dramatic returns.

See what we can do for you: https://www.turellgroup.com/