Bringing immersive experiences to public spaces | Katharina Aguilar | TEDxHHN

City centers are losing their uniqueness, retail shops are shutting down, and monuments from earlier decades are everything that’s left to differentiate one city from another. As online interactions more and more dominate, we risk losing touch with the real world. To prevent this, we need a fundamental shift in city design. Imagine every corner of the world becoming an adventure, blending the virtual and physical realms while creating customer-centric spaces. Watch the speech to discover how we can use the power of place to transform our cities for a vibrant future! This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at ted.com/tedx. Katharina Aguilar is a serial entrepreneur, keynote speaker, and visionary. After almost 10 years in corporate innovation and as a digital pioneer in architecture, she decided to start her own companies. Today, she promotes the connection between analog and digital worlds and is considered one of Germany’s most innovative voices in how to hack physical spaces. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx