Скачать или смотреть Your Traffic on the Decline? Here's Why

A major SEO study analysing millions of searches revealed a clear trend.

Zero-click search, AI Overviews, and instant answers mean fewer people are clicking through to websites, but hearing care sits in a unique position where high-intent searches remain strong.

In this episode, Oli breaks down why traffic is falling across the internet, why conversions often stay strong, and what clinics should prioritise in 2026.

In this episode:

Why zero-click search reduces overall traffic

Search types Google now answers directly

Why high-intent searches still drive clicks

Why fewer clicks ≠ fewer patients

Awareness vs intent content

How clinics can SEO-proof for 2026

What to prioritise going forward

Learn more at https://join.orange-gray.com/introduc...

#seo #zeroclicksearch #aioverviews #localseo #audiology #hearingcare #marketingforclinics #googleupdate