Скачать или смотреть Book Positioning: Why It Matters

Book Positioning: Why It Matters

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Описание к видео Book Positioning: Why It Matters

Positioning is the most crucial part of both writing and marketing your book. If you put in the work to properly position your book now, you will reap the benefits for years.

Simply stated, book positioning is the place your book occupies in the mind of your reader, and how that reader perceives your book as fulfilling their needs.

That is the technical, industry definition of positioning. But really, positioning is about answering the question readers ask about every book: “Why should I read this book?”

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This video is part of Scribe Book School's writing, publishing and marketing courses, which is 100% free. To view the whole course, visit https://scribewriting.com/book-school

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