Скачать или смотреть Insight Bytes | Leverage 1P Data in A Privacy First World | Data Unplugged India 2022

The digital marketing ecosystem is pivoting in response to user expectations of privacy, and at the core of this shift is the relationship between brands and users. This industry shift is creating a new landscape for businesses, with an increased focus on opportunities for first-party data-driven marketing.

Join Bhaskar Ramesh, Director, Google India as he shares some key trends that are influencing this shift, and take pointers on how your organization can stay ahead of the curve with a robust 1PD strategy. He will also host a panel to hear from brands who have successfully started on their journey of marketing transformation.

Data is a significant part of the marketing budget and has increased in strategic importance. However, the data ecosystem is in a state of rapid change with constantly changing dynamics and increased regulation.

MMA DATA Unplugged India attempts to power Marketers with the best understanding of the evolving data landscape, building winning data strategies that are transparent/compliant, and data-centric organizations to drive better business outcomes and customer experiences.

Launched our exclusive consumer data report at Data Unplugged India 2022!
The second edition of the MMA EY Leveraging Consumer Data For Marketing 2022 report is based on a survey in which over 170 CEOs and CMOs across various sectors participated to understand the trends amongst the CXO community on consumer data strategy and critical success factors. The report offers a deep dive into the world of data maturity and best practices to guide marketers and provide them with toolkits to ace their data marketing journey. Grab your copy now: https://www.mmaglobal.com/documents/i...

View the playlist:    • Data Unplugged India 2022  

Session speaker:
Bhaskar Ramesh, MMA India Board Member; Director - Omnichannel, Google India

----------------------------------------------------------------------------------------------------------------------------------------------------

FOLLOW US ON SOCIAL MEDIA:

Website: https://www.mmaglobal.com/local-counc...
LinkedIn:   / mma-.  .
Instagram:   / apac.mma  
Facebook:   / apac.mma  
Twitter:   / mma_apac  

#DataUnplugged #DataSeries #ArchitectingtheFutureofMarketing #DataEcosystem #MMAIndia #MobileMarketing #JoinTheMMA #DigitalMarketing #Marketing #ContentMarketing #Membership #MarketingAssociation #InstaBusiness #B2BMarketing #ModernMarketing #Report #Insights #Whitepaper #Webinar #MarTech #VirtualEvent #Expert #Tips #Insights #KeynoteSpeaker #Growth #LiveEvent #MMA #Data #Marketers #MarketingStrategy