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BSNL has once again outperformed private telecom companies like Jio, Airtel, and Vodafone Idea. The state-owned telecom giant has gained around 3.6 million (36 lakh) new users between August and October 2024. Currently, BSNL's user base is nearing 100 million in India. The increase in users is largely attributed to its affordable recharge plans, making it a popular choice among customers.

Meanwhile, private telecom players faced a decline in users after raising tariffs in July 2024. However, some Jio and Airtel users who had switched to BSNL have started returning to their old networks as per a recent report.

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