RRR: Risk, Rewards & Resilience with Vijay Arora & Mareesha Parikh | Episode #07

Meet Vijay Arora, Director of Touchwood Group Ltd., who began his journey by joining his father's tent house business, which focused on events and weddings, particularly in structural productions. Over time, he developed a keen interest in managing Punjabi singers and artists, a role he successfully held for over a decade.

Starting young gave him a wealth of experience early on, enabling him to make the pivotal decision to join Touchwood. He played an integral role in building the company, eventually helping it become the first event management company to be listed on the NSE in 2021.

Today, Touchwood Group is a leading wedding design and management company, as well as a top talent management agency, among other ventures.

Tune in to hear how this desi, Hindi-speaking guy transformed into a fluent English speaker with a sharp sense of humor, now dominating live events, sports, weddings, and corporate events.

Don’t miss this inspiring journey! Tune in now, only on The Show Must Go On!

00:00 - Prelude
02:46- Introduction of Vijay Arora.
05:47 - IPO of touchwood group
07:11 - Love for music & Talent Management
08:25 - Stories of life
11.21 - Joining the Touchwood group
14:46 - Entry into punjabi music industry.
18:06 - Archies being the first client of touchwood group.
20:43 - Harbhajan mann music video " "lalalala" Mareesha
21:27 - Maan hi Maan - Music videos & Film endeavour
30:41 - Diljit Dosanjh's producing his own show - why and how
33.17 - Vijay’s nature on friends & relationships
35:20 - The Aviation adventure
40:26 - Downfall of Vijay's life & touchwood.
44:51 - From artist management to wedding events.
48:30 - Fighting the struggle and emerging in time
52:58 - Finesse in work and passion towards work
54:53- The risk taker Vijay Arora.
56:23 - Starting of wedding events & stories
1:04:02 - Story of EEMA as founding member
1:08:10 - New Venture of Venue - Veda & Nevaah
1:12:32 - Walid Baz story & Projects
1:20:29 - Vijay Arora’s mantra of life - Learning, knowledge & Guts
1:23:07 - Rapid fire - Name and One word for them
1:24:02 - Neha Kakkar & Sukhwinder story
1:26:05 - Vijay’s The Show Must Go On Song
1:26:53 - End of the podcast.

(The Show Must Go on, Mareesha Parikh, Vijay Arora, Podcast, Wedding Planner, YouTube, Algorithm, The Nautanki Company, The Wedding School, YouTuber, Youtube shorts, India, Tech)

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