Скачать или смотреть How AI will transform healthcare: AJ Rollsy on patient trust, HCP engagement & global pharma

Join Romain Bonjean, CEO of RoseRx, for an episode of future pharma, where global leaders share their vision for the next era of healthcare, technology and patient engagement.

In this episode, we sit down with AJ Rollsy, founder and Managing Director of HealthPoint Research, who brings 25 years of experience across global pharmaceutical markets, including roles at Novo Nordisk, Baxter, Abbott, Norgine and GSK.

AJ Rollsy unpacks the transformational role of AI in healthcare, the challenges of governance and compliance and the emotional and behavioural drivers shaping both patient and HCP decision-making.

We also explore the explosive growth of direct-to-consumer health models, global cultural differences in healthcare adoption and how pharma can reclaim trust by embracing technology and behavioural science.