PIL Brand Refresh

In today's dynamic and rapidly-evolving global business environment, PIL stands firm as a key Asian container shipping line dedicated to supporting the shipping needs of its customers.

As part of PIL's transformation journey, we are setting a clear course for PIL to move forward through a refreshed Purpose: Putting customers first, by leveraging expertise and technology to provide efficient and sustainable solutions.

Complementing this refreshed Purpose are our freshly-articulated Values of People-Centric, Pushing Boundaries and Future-Focused, which represent our true north and differentiate us from others.

To fully embody the promise of our refreshed purpose and values, and our commitment for continual improvements, we have also updated our company logo from six waves to three waves to represent the three values.

Watch this video now to discover how PIL is guided by our refreshed Purpose and Values to work with our stakeholders to strengthen our edge and steer ourselves towards a promising future!

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