E199 - David Frohardt-Lane from DL Trading

On this episode of the Business of Betting Podcast, Jason is joined by David Frohardt-Lane from DL Trading.

Hear them discuss:

01:09 - David's background in high frequency market making

03:22 - Why David invested in Sporttrade's Series A funding round

05:20 - The price sensitivity of American bettors

07:54 - Comparing financial trading to trading sports betting markets

10:15 - Deep dive on DL Trading's role as Sporttrade's principal market maker

14:22 - The challenges of trading sports at scale

16:39 - Attracting liquidity to betting exchanges

21:58 - Revisiting the 2020 US Presidential Election on betting exchanges, and thoughts on the upcoming 2024 election

25:03 - David's thoughts on Smarkets

26:44 - DL Trading's B2B ambitions

29:59 - What David wants to be when he grows up



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This episode is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry.