The GENIUS Marketing of ‘Barbenheimer’

Описание к видео The GENIUS Marketing of ‘Barbenheimer’

In this video essay, I breakdown and explain the Internet phenomenon Barbenheimer, why it matters to the movie industry, and what Hollywood can do to keep social media trends going.

For context, Barbenheimer began as a social media trend surrounding the same-day release of the the contrasting films Barbie and Oppenheimer.

#Barbie #Oppenheimer #Barbenheimer #Film #movies

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