Logo Design Battle WEEK 1! New Summer Series 😎

This week, I've paid two designers to create the best possible logo for a retro American-Italian restaurant chain with a playful twist! 🍕

They’ll have one week to craft a stunning logo for Pally's Pizzas, inspired by the late ’70s and early ’80s dining era, for the winning designer will also snag a $100 Amazon Gift Card! (For the YouTube Algorithm Gods)

WEEK 2 LIVE 16TH AUGUST 2024 - SUBSCRIBE SO YOU DON'T MISS IT! 🧡

Check out the full creative brief here or scroll to the end: https://docs.google.com/document/d/17...

🔥 Learn Branded Logotype Design: https://www.designacad.com/freetaste

🎉 Find the designers!

Abner: https://www.behance.net/abnertjhajadi

Jeremias: https://jeremias-oss.github.io/porfol...

Stay tuned till the end to find out who takes home the prize and how they approached the challenge differently!

🔗 Links

Will Paterson: https://linktr.ee/willpaterson

Take a look at our store for awesome design resources! https://assets4d.com

Join the Reddit crew:   / willpatersondesign  

Become a member:    / @willpatersondesign  

If you would like me to design your logo and company branding, please check out my website for more information! https://www.willpaterson.design

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FULL BRIEF:

Pally's Pizzas

Pally's Pizzas are a world famous American-Italian restaurant chain. The company is in need of a completely fresh identity that represents their fun and engaging atmosphere.

The franchise serves as a multi-purpose Diner and entertainment center, with heavy inspiration from the late 70’s/early 80’s Diner era. Each location has classic arcade machines, bowling lanes, indoor jungle gyms/soft plays, and all-purpose party rooms for children’s parties etc.

Pally is the company mascot, he’s an Italian wolf - which is Italy’s national animal. Pally can often be found adventuring around the bowling lanes and bringing out the birthday cakes.

The logo will be used on various materials such as billboards, pizza boxes, wall decals/neon lights, staff uniform, merchandise, arcade tickets, and digital platforms.


Brand Keywords:
Pizza
Diner
Retro (1980s)
Fast-Food
Arcade
Bowling
Fun
Party

Target Audience:
Families
Children’s parties
All genders
Groups who enjoy bowling, gaming, and delicious pizza

Main Competitors:
Chuck-E-Cheese (Showbiz Pizza Place)
Freddy Fazbear's Pizzaria
Pizzaland

Don't forget to upload your take on the brief to our Reddit page!   / willpatersondesign  

PIZZAAA! 🍕