The Power of Short Stories | SHANE MEEKER | TEDxUCincinnati

Описание к видео The Power of Short Stories | SHANE MEEKER | TEDxUCincinnati

Compelling short stories are important in all aspects of life. Whether you're selling yourself in an interview, networking on an elevator, or simply talking amongst friends; short stories have a way of bringing people together. An industrial designer with a love of movies, Shane Meeker is the company historian and corporate storyteller for Procter & Gamble. After uncovering the connections between his favorite movies and the best brand stories, he now shares how most business problems can be solved with what works in Star Wars. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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