Salesforce & Sustainability with Ines Garcia

Summary

Ines Garcia, a Salesforce MVP and freelance consultant, shares her journey in the Salesforce ecosystem and the importance of community. She emphasizes the need for organizations to focus on delivering better value and reducing waste, both in terms of time and resources. Ines discusses the diverse range of roles she has taken on, including agile coaching, project delivery, solution architecture, and marketing cloud. She also highlights the significance of ethics and sustainability in the development and use of AI technologies. In terms of career advice, Ines suggests building a portfolio, telling stories to convey uniqueness, and shadowing experienced professionals. In this conversation, Ines Garcia discusses her approach to earning certifications and shares tips for studying and preparing for exams. She emphasizes the importance of hands-on experience and practical application when pursuing certifications. Ines also talks about her courses on Udemy and the value of practical, real-world examples in learning. The conversation then shifts to the topics of data cloud and marketing cloud, with Ines providing insights into their significance and the skills required to work with them. She also discusses her book, 'Sustainable Happy Profit,' which explores the intersection of sustainability, happiness, and profitability in business.

Takeaways

Focus on delivering better value and reducing waste in organizations.
Embrace a diverse range of roles and explore different areas within Salesforce.
Consider the ethical and sustainability implications of AI technologies.
Build a portfolio and tell stories to showcase your unique skills and experiences.
Shadow experienced professionals to gain practical knowledge and insights. Start small and learn fast when pursuing certifications
Hands-on experience is crucial for understanding and applying concepts
Utilize available resources like exam guides and documentation
Consider taking courses and exploring practical examples to enhance learning
Data cloud and marketing cloud are important areas of focus in the Salesforce ecosystem
Email remains a valuable and intimate channel for communication
Businesses should strive for sustainability, happiness, and profitability

Chapters

02:27 Delivering Better Value and Reducing Waste
04:28 The Power of the Salesforce Community
08:35 Exploring Diverse Roles within Salesforce
12:41 The Importance of Ethics and Sustainability in AI
21:17 Gaining Practical Knowledge through Shadowing
25:38 The Value of Practical Learning and Courses
29:39 The Power of Email in Communication
38:41 Building Sustainable, Happy, and Profitable Businesses


📌 You can check more about Ines Garcia, her suggested links, research & publications:

◦ Free course agile + salesforce: https://tiny.cc/getagile
◦ Books: https://www.amazon.com/stores/Ines-Ga...
◦ Sustainability: https://www.inesgarcia.me/agile-susta...
◦ Green Software free course: https://training.linuxfoundation.org/...
◦ Data Cloud: This one has 30 days discount coupon: https://www.udemy.com/course/salesfor...
◦ AI: don't be fooled by the "hype" that I got:   / ai-dont-fooled-hype-i-got-ines-garcia-1kgme  
◦ https://x.com/Inescapinezka
◦   / inesgarciaagile  
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