Inside the Business Of Sorority Recruitment Consulting

Glimpses into sorority recruitment have blown up on social media in recent years, with RushTok exploding on TikTok. This phenomenon has eventually resulted in a documentary, 'Bama Rush,' which chronicles the journeys of college-age women navigating sorority recruitment. Sorority consultant Lorie Stefanelli joins Brittany Lewis on "Forbes Talks" to break down her business of consulting college women through the sorority recruitment process.

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