Скачать или смотреть Growing to $10K MRR with Shay Howe

In this episode of the Grow Your B2B SaaS podcast, Joran Hofman will we dive deep into one of the most important SaaS topics of marketing automation and how it can be leveraged for your B2B SaaS with the help of Shay Howe, CMO at Active Campaign.

Active Campaign boasts a clientele exceeding 185,000 and annual revenue well surpassing 165 million, experiencing a year-on-year growth of 65% in 2021. Currently, they have accumulated more than 10,000 reviews on G2, a fact that is deemed highly impressive. Alongside his role at Active Campaign, Shay is also the co-founder of Lead Honestly, Chicago Camps and an advisory board member at G2.

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The entire podcast covers: How to leverage Marketing Automation for your SaaS?

• Show and guest intro

• Why you should listen to Shay Howe

• What is marketing automation?

• Why and when should SaaS companies care about leveraging marketing automation?

• When should you not think about doing marketing automation?

• Common mistakes or misconceptions companies have while trying to implement Marketing Automation.

• Shay’s ideal marketing automation process

• Where and how to start automation

• The common challenges companies face while implementing marketing automation

• Strategies on how to get the most out of your marketing automation tools

• Future plans for marketing automation?

• How to grow towards 10K MRR

• How to grow towards 10 million ARR

• Shay’s crucial advice to SaaS founders

• What Shay wishes he knew 10yrs ago
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Links related to the guest 🙌
Link to Shay's LinkedIn   / shayhowe  
ActiveCampaign https://www.activecampaign.com/

Other links to check: 🧠

Grow your affiliate program https://www.getreditus.com/
Listen to other episodes of the podcast https://www.getreditus.com/podcast/
Check the full episode Apple podcasts: https://podcasts.apple.com/nl/podcast...
Check the full episode on Spotify: https://podcasters.spotify.com/pod/sh...
Check the full episode on YouTube:    • S2E17 - How to leverage Marketing Automati...  


#saasgrowth #saas #marketingautomation #b2bmarketing