How Sunil Bharti Mittal’s Airtel Defeated Jio | Tycoons Of India | Dr Vivek Bindra

Airtel has soared to a valuation of ₹9.5 lakh crores, surpassing Jio, which stands at ₹8.5 lakh crores. How did Sunil Bharti Mittal's Airtel beat Mukesh Ambani's Jio?

Sunil Bharti Mittal, the mastermind behind Bharti Airtel, revolutionized India’s telecom sector, standing strong against competitors like Mukesh Ambani’s Jio, state-backed BSNL and MTNL, and the merged entity Vodafone Idea (VI).

While Jio shook the market with aggressive pricing, Mittal relied on innovation—launching India’s first 4G services and paving the way for 5G technology, keeping Airtel ahead of the curve. Strategic acquisitions and a focus on quality service made Airtel the customer favorite, even as rivals faltered. Under Mittal’s leadership, Airtel has risen as a global telecom powerhouse, showcasing unmatched foresight and resilience.

So, how did Airtel dominate while others crumbled?

In this 18th episode of Tycoons of India, Dr. Vivek Bindra unveils the business strategies of Padma Bhushan awardee Sunil Bharti Mittal, the visionary force behind Bharti Airtel!

From surviving fierce competition to thriving amidst industry disruptions, Mittal's story is packed with business lessons:

1. Make Competitor’s Weakness Your Strength
2. Early 4G Adoption
3. Integrated Value Delivery Model
4. Jio Acquired Consumers; Airtel Acquired Competition and It’s Consumers
5. Only Airtel is Your TrustTel
6. Broadband Revolution
7. Trimming Inactive Users To Better Services

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🎯 Watch to learn:

How Airtel beat the competition while others crumbled.
The strategies that made Airtel a customer favorite and a market leader.

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