Smell Can Change the World: Health, Technology, and the Future | Rachel Herz | TEDxNatick

NOTE FROM TED: While some viewers may find this talk helpful as a complementary approach, please do not look to this talk for medical advice. Research around smell, memory and mental health remains an ongoing field of study. TEDx events are independently organized by volunteers. The guidelines we give TEDx organizers are described in more detail here: http://storage.ted.com/tedx/manuals/t...

Join Rachel as she explains how your sense of smell is directly tied to your emotional and physical health, how to keep it strong, and how scent can change your life now and in the future. Dr. Herz is a leading expert on the psychological science of smell. Her published books include "Why You Eat What You Eat", "The Scent of Desire" and "That’s Disgusting". She’s written numerous research papers and articles and has been a guest on shows including "On Point" and "Science Friday". Dr. Herz is an adjunct faculty member at Brown University and Boston College and she advises many companies about enhancing consumer experiences. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx