Webinar: How to make swine fly OR "doing CIAM right" | cidaas and umbrella.associates

Find out in this webinar how the challenges between marketing needs, user experience and GDPR requirements can be solved. In the webinar, Sebastian Rohr, Co-Founder of umbrella.associates and Sadrick Widmann, CEO at cidaas, explore the conflicting goals between the desire of marketing and sales to convert anonymous surfers into leads and later into customers and the strict data protection rules of the GDPR. You will discuss how too many consent requests, complex registration forms or annoying cookies can affect the customer experience. Discover how a CIAM platform can act as a key component to create a compromise between sales goals and data protection without neglecting security.

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#cookies #consent enquiry #customer convenience #privacy #cidaas