Intercultural Communication: Why is it important and how can I do it better?

In this video we discuss why intercultural communication is important, characteristics of communication across different countries and things to be aware of when working across cultures.

0:00 Introduction
0:16 Why is intercultural awareness important?
1:26 What is intercultural communication?
2:36 Why is intercultural communication important?
3:32 Erin Meyer's 8 Dimensions of Intercultural Communication
5:36 Scale/Dimension 1: Communicating
8:42 Scale/Dimension 2: Evaluating
12:04 Scale/Dimension 3: Leading
14:40 Scale/Dimension 4: Deciding
17:12 Scale/Dimension 5: Trusting
19:43 Scale/Dimension 6: Disagreeing
22:13 Scale/Dimension 7: Scheduling
24:56 Scale/Dimension 8: Persuading
27:59 Conclusion

This video was produced as part of the Intercultural Learning Online Project, funded by the European Union and ILO.

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