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I’m Evelina Kaganovitch, Creative Director and Conversion Copywriter based in Melbourne Australia. I help creative founders, course creators, coaches, and digital entrepreneurs transform their email marketing, sales pages, and offers into powerful revenue systems that sell with personality and clarity.

In this episode, I’m sharing a personal year-in-review: how I quietly 3X’d my business in 2025 while working from home, raising my daughter, and serving creative clients around the world. No hustle culture, no overworking - just simple systems, support, and strategy that actually moved the needle.

If you’re a creative founder, coach, service provider, or digital entrepreneur who’s feeling stretched thin or unsure how to set up 2026 for growth, this episode will help you see what’s possible without burning out. You’ll get an honest look at the decisions, habits, and support systems that made the biggest difference, and what I’m doubling down on next year.

Whether you’re watching this in December or January, this is your permission to pause, reflect, refine, and realign your business with where you’re actually going.

What you’ll discover in this episode:
☀️ The first decision I made in 2025 that freed up hours per week and unlocked massive business growth
☀️ Why hiring a VA was the turning point that allowed me to finally build my own funnels, lead magnets, and YouTube channel
☀️ How outsourcing repetitive tasks helped me reclaim space for strategy, client work, and visibility
☀️ The mindset shift every creative business owner needs when deciding what to delegate
☀️ Why December, not January, is the real time to plan, organize, and set yourself up for a profitable year
☀️ How guest podcasting, content systems, and visibility contributed to building authority in the creative marketing space
☀️ The 3 things I’m carrying into 2026 to continue scaling sustainably

The strategies and stories shared here are for educational and inspirational purposes only. Every business is unique, so always evaluate what’s right for you.

Copyright © 2025 Evelina Kaganovitch & Evelina Kreative. All rights reserved.