Скачать или смотреть Exclusive TSNN demos Freeman's new exhibitor services platform at IAEE's Expo! Expo!

At the International Association for Exhibitions & Events (IAEE) Annual Meeting and Expo! Expo! in Houston, Freeman launched its new exhibitor services platform designed to simplify and modernize the exhibitor experience from start to finish, and TSNN’s demoed the platform on site and interviewed Freeman Vice President of Exhibitor Services Nesana Wieger and SVP Customer Experience Laure Chachere. Freeman has piloted the platform at four shows and will begin rolling it out to more shows in early 2026. 


Takeaways

The new website focuses on exhibitor feedback for intuitive design.
Event checklist helps exhibitors manage tasks throughout the show cycle.
Dynamic shopping guide simplifies the ordering process for exhibitors.
The platform is designed to be mobile-friendly and accessible on-site.
Customer feedback is crucial for the iterative development of the website.
Exhibitors can manage material handling agreements digitally.
The website aims to educate new exhibitors about the process.
Visibility of orders and service requests is enhanced in the new system.
Pilot programs are being conducted to gather user feedback.
The goal is to ensure a seamless transition to the new experience for all users.

Chapters

00:00 Introduction to the New Website Features
03:07 Dynamic Event Management Tools
05:57 Enhanced Shopping Experience for Exhibitors
09:01 Feedback and Iteration on the New System
12:04 Future Developments and Pilot Programs