Скачать или смотреть The Oman Marketing Impact : TOMI 2025

TOMI 2025 — Oman’s Biggest Celebration of Marketing Excellence

Muscat Media Group proudly hosted the 2025 edition of TOMI – The Oman Marketing Impact Awards on 10th December at Crowne Plaza Qurum, Muscat, bringing together more than 200 leading marketing professionals from Oman and across the MENA region.

Recognised as the Sultanate’s largest and most dynamic marketing awards platform, TOMI 2025 united agencies, client-side marketers, digital innovators, startups, media platforms, content creators, and production houses in a powerful celebration of creativity, strategy, and measurable impact.

The evening was graced by His Highness Sayyid Suhaib bin Barghash Al Said as Chief Guest, alongside His Highness Mohamad bin Salim Al Said. The event also featured inspiring industry insights from:
• Alex Rodrigues – Head of AI Creative Content, Saatchi & Saatchi, UAE
• Gaurav Oberoi – Founder, AI School & Inc. Insights, UAE
• Farah El Kadi – Regional Executive Creative Director, SSUP World, Lebanon

A live illusionist performance and an energetic band added excitement and entertainment to an unforgettable night.

A total of 42 awards were presented, including the prestigious TOMI Gold Awards, honouring individuals and organisations driving innovation, vision, and excellence in Oman’s marketing landscape.

The winners included:
• Best Print Advertising – Changan
• Best Print Advertising – Naseejoman – Oman Textile Mills
• Best Digital Advertising – ID Design
• Best Celebrity Collaboration Campaign – BMW
• Best Video Advertising – Crowne Plaza
• Best Explainer Video – Mercedes-Benz
• Best Influencer Marketing – Bahar
• Best Corporate Engagement Event – Oman Arab Bank
• Best Event Design – Asian Paints
• Best Content Marketing – JW Marriott
• Best CSR Campaign – Lulu
• Best Content Marketing Video – Changan
• Best Marketing Video Concept – Bake In Oman
• Best Animated Video – Asaffa Foods
• Best Overall Advertising Campaign – Sohar International
• Best Event Activity – Lulu
• Best Live Brand Experience – MHD – Jetour
• Best Event Launch Video – Ooredoo
• Best Luxury Brand Launch Video – Al Mouj
• Best Ad Agency – Leo Burnett
• Best PR Agency – Prime Advertising
• Best Experiential Marketing Agency – Sabco Sports
• Best Digital Marketing Agency – Bullseye Communication
• Best Use of AI – Infoline
• Bank of the Year for Innovation in Marketing Campaigns – Bank Muscat
• Best Digital-Out-of-Home (DOOH) Campaign – Ooredoo
• Best Agency Team – Havas
• Best Event of the Year – Sohar International
• Strategic National Brand Launch of the Year – Maal, Central Bank of Oman
• Best Event Agency – Fori Events
• Best National Sports Initiative – Oman Football Academy League (OFAL)
• Best Out-of-the-Box Launch Campaign – Ford
• Emerging Agency of the Year – Zeitoun Advertising
• Best Video Ad with VFX Effects – Suzuki
• Best Rebranding Video – Security and Safety Solution
• Best Product Video – Minara Cooking Oil
• Brand Launch Video – Chevrolet
• Distinguished Service to Advertising & Branding – ADINC
• Marketing Person of the Year – Kalpesh Dave, Asian Paints

Additional recognitions celebrated excellence across experiential, PR, advertising, digital, print, and video categories — highlighting the incredible diversity and strength of Oman’s marketing ecosystem.

The TOMI Gold Awards honoured industry leaders including:
• Luma Al Saleh – Agency Person of the Year
• Ashish Ganatra – Marketing Leader of the Year
• Dr. Mazin Al Raisi – Marketing Icon

TOMI 2025 reaffirmed Muscat Media Group’s commitment to elevating Oman’s marketing industry and celebrating the ideas, talent, and innovation shaping its future.

Watch the highlights and relive a night where creativity met impact.

For more information, contact: Sanjeev Rana - sanjeev@mmg.om | +968 97221630