京东商城CEO刘强东:如何看待竞争对手-HD高清

Описание к видео 京东商城CEO刘强东:如何看待竞争对手-HD高清

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前段时间以京东为首的几大电商价格战打得如火如荼,那么面对现在竞争如此激烈的市场环境,如何保住自己巨头的位置。?本期节目刘强东与您一同分享如何看待竞争对手。
刘强东,1974年生,江苏宿迁人。于宿迁中学毕业后,考取中国人民大学,就读社会学系,1996年毕业于中国人民大学社会学系。大学期间,在完成学业的同时,酷爱计算机的他将所有课余时间用来学习编程,自称大学期间把90%的时间花在了编程上,"在第一代程序员中还算是比较出色的"。1996年进入某日企(RBLF),历任销售,物流,信息等多个职位。1998年自主创业,最早在中关村做传统的IT代理和零售,据说最初靠诚信在一个论坛打开了销路。2004年,转型做电子商务,成立京东。
转型做京东,据说是因为刘强东发现上游是神码等大的分销商,下游是零售商,代理不上不下,难以持久,于是主动选择了下沉做零售。做电子商务选择产品很重要,于是从卖IT产品转向卖小家电。当然,还有SARS的大背景推动。【文化丝绸之路】Some time ago to Jingdong led several major electric business price war hit like a raging fire, so now the face of intense competition in the market environment, how to keep their market position.? This episode Liu Qiangdong share with you how to treat competitors.Liu Qiangdong, born in 1974, Jiangsu Suqian people. After Yu Suqian graduated from high school, he entered the Renmin University of China, studying the sociology department, Renmin University of China in 1996 graduated from the Department of sociology. During the University, in the completion of their studies at the same time, love the computer he will all their spare time to learn programming, claiming the university period to 90% of the time spent on programming, " in the first generation of the programmer is better ". In 1996 to enter the Japanese-funded enterprise (RBLF ), served as sales, logistics, information and other position. In 1998 to start their own businesses, the most traditional IT agent and retail in Zhongguancun, it is said that initially rely on good faith in a Forum opened market. In 2004, doing e-business transformation, the establishment of jingdong.Transition of Jingdong, reportedly because Liu Qiangdong found upstream and downstream Mini distributors, retailers, agents suspended in midair, not for long, so choose a sinking retail. Do e-commerce product selection is very important, so from the sale of IT products to sell small household electrical appliances. Of course, there are big background of promoting SARS.

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