Cultural Heritage and Modern Design: Yah-Leng Yu from Foreign Policy Design

Join Yah-Leng Yu from Foreign Policy Design in Singapore as she shares her insights at The Design Conference 2023. In this engaging talk, Yah-Leng delves into the transformative project for the National Gallery Singapore. She highlights the importance of blending traditional and modern elements to create a cohesive and dynamic brand identity.

Yah-Leng discusses the challenges and strategies involved in revitalizing the gallery's identity, focusing on the integration of retail, dining, and event spaces within the museum. She emphasizes the role of design in enhancing the visitor experience and making art and culture more accessible to the public. A key highlight of her talk is the collaboration with local artists and designers to create unique merchandise and interactive experiences that reflect Singapore's rich cultural heritage.

Through practical examples and case studies, Yah-Leng illustrates how thoughtful design can bridge the gap between the historical significance of the buildings and contemporary cultural expressions. Whether you are an experienced designer or new to the field, Yah-Leng's presentation offers valuable insights into the power of design in cultural spaces. Don't miss this opportunity to learn from one of the industry's leading experts. Remember to like, comment, and subscribe for more educational content from top design professionals worldwide.
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