Скачать или смотреть How Trust, Creators, and Platforms Are Reshaping Giving (Full)

In this clip from Studio Sessions, Luke Dringoli of GoFundMe Pro breaks down a major shift in donor behavior: people still want to give — they just don’t trust institutions the way they used to.

Luke explains:

Why trust in institutions has eroded

How donors are increasingly giving through creators, platforms, and people they already trust

Why driving everyone back to your website can actually slow momentum

What it really means to “meet donors where they are”

This clip is part of a longer Studio Sessions conversation exploring donor trust, acquisition, and how nonprofits and universities can adapt in a fragmented media environment.

Watch the full interview and explore more at:
👉 https://www.GivingWorksStudio.com

About Luke Dringoli
Luke Dringoli is a fundraising technology leader at GoFundMe Pro, working with nonprofits and institutions to reduce friction, expand donor acquisition, and build long-term trust through modern giving experiences.

Learn more about GoFundMe Pro:
🌐 https://pro.gofundme.com

Studio Sessions is produced by GivingWorks Studio.

Hope is not a strategy. Consistency is.