Скачать или смотреть 3Spoonies on Branding as a Spoonie: Visual Identity Tips with Creative & Practical Design

3Spoonies Episode Number 30: 22nd May
Branding isn’t just about a logo — it’s about telling your story. Join the 3Spoonies and designer James Mossop as they explore how to create a brand that truly reflects your values and vision as a Spoonie entrepreneur.
Click this link for more discussions on disability ?    / @3spoonies  

Welcome to the 3 Spoonies podcast. In our 30th episode, we dive into the world of branding for Spoonies, featuring a special guest, James Mossop from the Pink Octopus.

Discover the importance of a well-crafted logo, learn about the intricacies of the design process, and explore how branding can be tailored to reflect the values and goals of neurodivergent and disabled entrepreneurs.

Whether you're starting a new business or considering a rebrand, this episode is packed with valuable advice and strategies to help you craft a brand that resonates with your audience.

Feel free to come and join us on any of our socials
Website - www.3spoonies.co.uk
Facebook page -   / 3spoonies  
Facebook group -   / bsndisabledentrepreneurs  
Blue Sky - https://bsky.app/profile/3spoonies.bs...
LinkedIn:   / 3spoonies  
Newsletter Sign Up - Get the weekly episode straight to your inbox: https://subscribepage.io/Spoonieletter

If you’d like to find out more about our hosts;
Jo O’Neil
Website: https://bright-cat.co.uk/
LinkedIn:   / joanne-oneil  
Facebook:   / brightcatbusiness  

Claire Napper
Website: www.sparklesgiftboutique.co.uk
LinkedIn:   / claire-napper  
Facebook:   / sparklesgb  

Karen Duncan
Website: http://www.ponyponypony.co.uk
LinkedIn:   / ponyponypony  
Facebook:   / ponyponyponycourses  

Guest Info
James Mossop
The Pink Octopus logo & branding specialist

ideally working with startup or new businesses that are looking to create or improve those visuals to make that perfect first impression.

that new start up business I can help make waves within your industry get you noticed & help build traction in those early days, mature businesses we can delve deep in to the visuals to see if it's appealing to the right people whilst capturing your business. Away from the logo & brand I can also bring awareness to your business in a creative way supporting with your design needs. Over the nearly 30 years of designing I’ve pretty much turned my hand to everything that needs designing. So if you can think it, I can design it

[email protected]
07419 179128

Sponsors
A HUGE thank to our main episode sponsor:
Gary Jones
Want to start your own podcast without the hassle? At GROW Radio, we make it easy—just hit record, and we’ll handle the rest. No editing stress, no technical faff—just a great podcast, released when you want.
Visit our website or get in touch on social media to get started!
https://growradio.uk/

And to our advert sponsors!
Maddy Alexander-Grout
Maddy Alexander-Grout is a visibility strategist, ADHD coach, and advocate for people with hidden disabilities.
She’s the founder of Mad About Money, an inclusive platform that provides practical financial advice for neurodivergent individuals, and also runs Invisible to Influential, a brand that helps entrepreneurs turn their vulnerabilities into visibility.

Links: https://stan.store/maddyalexandergrout
Buy the Book, Mad about Money: https://www.amazon.co.uk/dp/139429972...

Would you like to buy us a coffee? Check our Ko-Fi at Ko-fi.com/3spoonies

_____
Chapters:
[00:00:00]: Introduction
[00:02:01]: James's Journey into Design
[00:02:34]: James's Education and Early Career
[00:03:44]: Specialising in Startups and Logo Process
[00:04:17]: Understanding Client and Business for Logo Design
[00:05:06]: Onboarding Process for Logo Design
[00:05:57]: Challenges with New Startups
[00:07:13]: Designing for Neurodivergent or Disabled Businesses
[00:08:56]: Importance of a Logo to a Business
[00:10:04]: Importance of Timing in Logo Creation
[00:10:55]: Pink Octopus Origin Story
[00:14:54]: Sponsor: Mad About Money Book
[00:15:35]: Advertisement Opportunities with 3Spoonies
[00:16:48]: Questions for James on Logo Design
[00:17:26]: Importance of Logo Resizing and Usage
[00:19:01]: Font Selection and Licensing
[00:20:22]: Moral and Ethical Design Practices
[00:21:37]: Favorite Designs by James
[00:25:31]: Designing for Print vs Online
[00:26:49]: Importance of Consistent Branding
[00:28:33]: Upcoming Projects and Promotions
[00:31:44]: Conclusion
_____