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Defining CEO/COO roles through EOS and rebuilding our Accountability Chart.

In Episode 2 of VI Live, Lori and Ashleigh of WHIM Innovation get real about what happens when roles are vague and everyone's doing everything. Spoiler: it’s not scalable. This episode dives into how they rebuilt their Accountability Chart using EOS — and why clarity in roles changed everything from team dynamics to creative momentum.

We cover:
🔄 The mess of blurred lines and shared responsibilities
📊 How the EOS Accountability Chart helped them define true ownership
👯‍♀️ Why co-leadership only works when lanes are clear
💥 What actually changed after they rewrote the chart — and how fast

Whether you’re scaling a team, running as a founder duo, or trying to get out of the gray zone, this one’s for you.

👉 Where are roles overlapping in your business — and how is that slowing you down?