Data Science Project - RFM model

This project made my consulting firm thousands of dollars. Customer segmentation RFM model stands for Recency, Frequency, Monetary Value.


I want to celebrate 10,000 followers in TikTok and decided to share with you a project that can help you make money. If you know online retail companies, you can develop this model for them, which would definitely make them money. Of course, you will have to clean the data and wrap it all up in a beautiful presentation, but the logic and code is here, in this video.

Data can be found here :
https://www.kaggle.com/datasets/ulrik...

Timestamps:

00:00 Intro
00:23 What is RFM model
00:52 Python project
12:54 RFM score, RFM Segment
27:37 Conclusion

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