Google Marketing Platform Essentials: Search Ads 360 demo

Описание к видео Google Marketing Platform Essentials: Search Ads 360 demo

Sarah Diver, Search Ads 360 lead for the Agency Team at Google, walks you through the basics of Search Ads 360.

The Essentials video series from Learn with Google Marketing Platform shares important product information about Google Marketing Platform directly from the Google experts. Get the latest tips and strategies from those who know best.

Google Marketing Platform is a unified advertising and analytics platform that helps enterprise marketers make better decisions faster. With Google Marketing Platform, you’re in control of every campaign, so you have the flexibility to adapt to the needs of your business and your customers.

Watch more Google Marketing Platform Essentials videos here: https://goo.gle/3yoUduW
Register for live events and watch on demand education content at https://g.co/learnwithgmp
Dive deeper into the product on the SA360 Help Center https://goo.gle/3UZaZd6 and read more about the new Search Ads 360 here https://goo.gle/3Ebt9By

Time stamps:

0:00 Intro
0:45 Search Ads 360’s key benefits
01:20 Account structure
02:35 Navigation basics
04:55 Page menu
06:23 Overview page
06:45 Experience hub
07:43 Performance center
08:30 Bid strategies

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