Tier 2 & 3 Cities Will Make Us Bigger Than Flipkart & Amazon, Ft. Rahul G, CBO @CityMall

Rahul Gill has seen his fair share of ups and downs, from the early successes of his two Startups to their eventual failures. Armed with this lifetime’s worth of knowledge, Rahul has now embarked upon a new chapter in his life and he shares with us his vision for the future.

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Pickingo was poised to revolutionize the hyperlocal logistics segment and was set to be the next big thing, but it didn’t turn out the way Rahul would’ve wanted. Taking a break from the entrepreneurial hustle, he decided to join Shuttl.

The motivations for joining Shuttl were that it was solving a pertinent problem for a section of the audience, and because it was his friend’s startup. Rahul contributed to Shuttl’s expansion within and across States.

It was during his Shuttl stint that he came across the idea for his next Startup, Koko. With Koko, Rahul had again zeroed in on a very pertinent problem, and all was going seemingly well until Covid hit.

Covid had made the entire market uncertain, and investors feared backing up a project going through headwinds. Still bullish and confident about his thesis, Rahul realized maybe it was time to move on, and he did so by joining CityMall.

It was an exciting value proposition for him as CityMall was operating on and in all the areas, Rahul had the expertise. As Chief Business Officer, Rahul has been instrumental in penetrating with CityMall to Tier-2 and Tier-3 cities. He believes with good reason, that they are on the brink of creating a 200 Billion Dollar Market for themselves.

Rahul’s journey has been that of immense learning that we all can draw upon and implement in our own lives.

Here are some highlights:
Focus on the central problems and not the peripherals.
Working for Start-Ups is like a one-way street. Once you get on it, there’s no turning back.
You learn 5x more than an MBA, in a Start-Up.
No one knows anything. Think for yourself.
Everybody’s free to do Business and the superior Business Model has to win.
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