Скачать или смотреть How to use Drive Traffic Via Pinterest(2022)

At the beginning of 2016, Pinterest made an algorithm change that affected how pins are shown to users on their home feed. Based on what I’ve observed, it seems Pinterest now focuses more on showing pins that lead to blog posts and valuable resources.

Beautiful images that do not lead to a helpful resource are being shown less. This generally includes sites like Flickr or uploaded images that don’t direct to any site.

If your business doesn’t have a blogging component yet, I strongly encourage you to create one that has pinnable images.
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Do Pinterest keyword research. ...
Include keywords in your Pin titles and descriptions. ...
Use related keywords in your Board titles and descriptions. ...
Match your blog post title. ...
Create curiosity with your Pins. ...
Make your Pins stand out. ...
Apply for Rich Pins.