Скачать или смотреть AI in Digital Marketing Funnel: Strategy for Awareness, Leads & Conversion (Stop the Hype)

Artificial Intelligence (AI) is not here to take your job—it's here to make you a smarter, more effective marketer. This video cuts through the hype to show you exactly how to apply AI tools across the entire marketing funnel to drive real business results.

We break down the strategic use of AI in:
1. Top of Funnel (Awareness & Audience Identification)
2. Mid-Funnel (Personalization & Relationship Building)
3. Bottom of Funnel (Conversion & Retention)

Learn how to leverage AI for hyper-efficient ad spend, personalized customer experiences, and predictive retention, all while focusing on the human roles of strategy and creativity.

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⏰ Video Chapters: AI in the Marketing Funnel ⏰

00:00 Intro: AI in Marketing—Hype vs. Reality
00:43 The Biggest Misconception: AI is an Enabler, Not a Replacement
01:07 Why AI is Booming NOW (Data + Accessible Tools)
02:00 Top-of-Funnel (ToFu): Awareness and Attention
02:29 ToFu AI Applications: Copy Generation, Audience Identification, and Ad Spend Optimization
02:57 Middle-of-Funnel (MoFu): Interest and Relationship Building
03:26 MoFu AI Applications: Dynamic Landing Page Personalization
03:41 MoFu AI Applications: Automated Chatbots and Review Analysis (24/7 Support)
04:16 The Impact of AI on Building Trust (Case of the 2 AM Buyer)
04:19 Bottom-of-Funnel (BoFu): Conversion and Loyalty
04:46 BoFu AI Applications: Personalized Product Recommendations
04:55 BoFu AI Applications: Predictive Customer Churn (Retention)
05:31 The Future of AI in Marketing: Ethics and Responsibility
06:09 How to Get Started with AI in Your Workflow (Easy Steps)
06:35 Final Question: The Human Role in the Age of AI (Strategy, Empathy, Creativity)

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