In-Ear Insights: How to Use Generative AI in Sales

In this episode of In-Ear Insights, the Trust Insights podcast, Katie and Chris tackle the challenge of using generative AI for sales, both B2B and B2C. Discover how generative AI helps you analyze customer data and identify pain points to improve your selling approach. Learn how this technology can bridge the gap between sales, marketing, and product development for a more collaborative and effective strategy. Katie and Chris emphasize the importance of understanding customer needs and aligning your products or services accordingly, highlighting the limitations of AI when it comes to human judgment and decision-making.

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