Скачать или смотреть SGE, EEAT & B2B SaaS: New Rules of SEO Explained | 2026

AI search, Google’s AI Overviews (ex‑SGE), and tools like ChatGPT are rewriting the rules of SEO for B2B SaaS. CMOs see traffic dipping and panic, but the brands that understand E‑E‑A‑T are quietly turning AI citations into pipeline.
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In this episode of the GrowthOS podcast, Pritesh Jagtap (Founder at GrowthOS) sits down with Taher Batterywala (Organic Growth Lead) to break down how Experience, Expertise, Authoritativeness and Trustworthiness actually work in an AI‑first search world, and why “good SEO” is now really “good AEO” (Answer Engine Optimization).​

You’ll learn:
✅ Why AI Overviews are stealing clicks but boosting winners’ authority
✅ How to use E‑E‑A‑T signals (author bios, real experts, proof, fact‑checks) so AI prefers your content over generic blogs
​✅ The 3 big levers for AI SEO: schema markup, topical clusters, and rich media (images, infographics, video) that show up inside AI answers
​✅ How brands like HubSpot, Ahrefs and Adobe build “social proof at scale” with data‑driven and deeply practical content
​✅ A realistic playbook for small SaaS teams to compete without publishing 100 posts a month
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About us - GrowthOS is a results-driven growth marketing agency, helping B2B Startups & Youtube Creators.

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