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Dr. Kiran Desai, Associate Dean at NMIMS School of Branding & Advertising (SOBA) shares her view on the learning pattern and unique approach.
In this insightful video, Dr. Kiran Desai dives into SOBA’s innovative approach to learning, sharing her unique perspective on how structured methodologies and experiential learning empower students for real-world success.

The school also nurtures innovation, critical skills and preparing students for industry challenges for an all-round holistic growth of the students.

The BBA in Branding & Advertising helps students learn how to create, grow, and manage brands. The program combines key business skills—like Advertising, Ad film making, Digital Marketing, Event Management, Graphic Design , Public relation—with creativity and entrepreneurship. Students also get hands-on experience by working on real brand projects, preparing them to take on exciting roles in branding and advertising.

Learn how SOBA stands out by fostering critical thinking, adaptability, and a future-ready mind-set among its students. https://advertising.nmims.edu/

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