Скачать или смотреть How to use AI in RevOps with Courtney Coleman, Director of RevOps at ZoomInfo

How the heck are market leading companies actually rolling out AI in GTM?

Let's ask one!

I had the pleasure of hosting Courtney Coleman, Director of Revenue Operations at ZoomInfo. She breaks down how one of the savviest go-to-market organizations is weaving AI into both their sales motion and their internal RevOps workflows.

If you’re trying to figure out where AI really fits in RevOps, this conversation will give you a practical playbook from someone doing it at scale.

In this episode, we cover:

How ZoomInfo approaches AI for both GTM teams and RevOps

What makes a process ready for automation

Why documenting before automating saves time later

How internal AI bots are changing intake and prioritization

Using AI to make data entry and sales accountability easier