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text explaining your video to viewers and the algorithm, using keywords for search, with the first few lines (around 150 characters) being crucial as they're visible before the "Show More" click. Effective descriptions include video summaries, timestamps, relevant links (socials, products), and keywords/hashtags to boost discoverability, using up to 5,000 characters for details and channel info. 

Key Elements of a Good Description

Prime Real Estate (First 1-3 Lines): Summarize the video, include main keywords, and a call-to-action or link to encourage clicks.

Detailed Expansion: Use the rest of the space (up to 5,000 characters) for timestamps, links, transcript excerpts, and extra context.

Keywords: Naturally weave in relevant terms from your title and video content to help search (use tools like Google Ads Keyword Planner).

Timestamps: Break down long videos into chapters for better viewer navigation.

Links: Add your website, social media, or affiliate links (adhering to guidelines).

Hashtags: Include relevant hashtags (up to 15, but 3 are shown above the title).