💵 Understanding LATAM Labor Costs⚡️ Marketing & Design | 🎙 The Nearshore Cafe Podcast

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In this episode, host Brian Samson is joined by marketing professional Grace Portillo to discuss the exciting opportunities of talent sourcing, labor costs, and outsourcing in Latin America's marketing and design sectors.

Grace Portillo shares her rich professional background, which includes project management, branding, and recruiting for tech talent. She currently focuses on connecting marketing and design talent in Latin America with US-based companies. Grace emphasizes the importance of experience and domain knowledge in roles such as content designers, writers, social media managers, and UI/UX designers, highlighting the potential for outsourcing these roles to Latin America for both quality and cost-effectiveness.

This episode offers a comprehensive and insightful exploration of the opportunities and considerations for outsourcing marketing and design talent to Latin America. Grace and Brian shed light on the value of experience, cultural understanding, and cost-effectiveness in talent sourcing, providing practical guidance for companies looking to optimize their marketing and design operations. Tune in for valuable perspectives on industry trends and the potential of leveraging Latin American talent in today's global market.

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